Web-Insight Video

 

Web-Insight helps organizations and businesses create multimedia and multilingual content that serve to inform, assist or educate clients, customers, employees and other stakeholders so that they can:

1)    Make informed decisions;

2)    Perform tasks more effectively;

3)    Use products and services as intended;

4)    Acquire new knowledge and skills.

Whether you are responsible for marketing, communications, customer support or training, we can “remix” your learning material with new video/multimedia content to create engaging learning experiences optimized for sharing with your community.

For a free consultation or more information on what Web-Insight can do for you contact

Ray Soo

Video is a Social Medium

Video is an emotive medium which is why so much entertainment is in video form. It is an equally effective medium to inform and educate. People would rather watch a short "how-to" video than wade through pages of an instruction manual. If a picture is worth a thousand words, a 33 second video is worth a thousand pictures (at 30 fps).

 

Human psychology is such that the more robust or stimulating the experience, the more engaging it is, and the better we comprehend and retain that experience.  The more senses that are involved in gathering information, the more engaging the process becomes.1

 

Content that incorporates text, graphics, speech, video, interactivity and collaboration provides higher potential for reaching a diverse audience than text alone.

Web-Insight can incorporate these elements to create engaging learning experiences.

 

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 1 The Social Media Bible, Safko, L & Brake, D.K., 2009